 |
|
|
|
| [+] scroll again |
 |
| |
| In the blink of an eye, and barely visible budget, we successfully introduced a new kind of progressive lens into a market that was dominated by a competitor that has millions to spend. We leveraged the success of Apple’s iPod branding efforts to make this new progressive lens hip, exciting and instantly communicate why it’s better. |
| |
| Brand Development, Print, Direct Mail, Packaging, POS, Web Design, Web Marketing, Collateral, Traditional Media, On and Off-Line Marketing, Out-of-Home, Promotions, Trade Show Marketing, Public Relations. |
| |
|
|
|
